Ludvik Herrera
Creative director, mentor, and experience designer. A hands-on strategist with extensive practice of user-centric design principles, keen product planning, and design thinking process facilitation. You'll find me creating brands, making digital products, and architecting atomic design systems to craft intuitive user experiences. Enthusiastically curious and continually seeking improvement and innovation in any challenge. Throughout my career I've gained industry insights, as well as design and technology expertise in communication, education, healthcare, retail, marketing, and publishing.
From time-to-time I take the role of photographer and director of photography.
My ideal role is to lead a team that follows a conscientious user-centered design process to create exciting, meaningful experiences.